Sunday, November 21, 2010

Did you ever wonder whether there are beer bloggers?



Did you ever wonder whether there are beer bloggers?
 
By David McClelland
 
I was not familiar with this type of blogger, but while vacationing in Florida, I read an article in the November 18th Sarasota-Manatee Herald Tribune that said that, not only do beer bloggers exist, and lot of them, but that they are organized and hold conferences.
 
The most recent conference was in Bolder Colorado on November 5-7. It was the 2010 International Beer Bloggers & Online Media Conference. The article said it was well attended and that one blogger was there from England to meet to learn and to share.
 
If you haven't been served a beer in England, I can tell you that they serve them at room temperature unless you are astute enough to ask for an "iced lager." I'll bet that his blogs are all served warm.
 
At this beer bloggers conference were four categories of attendees: Citizen bloggers who write about beer or the beer industry; Industry bloggers who write a blog related to their brewery or other beer industry business; News media innovators  who work in the world of blogging and social media; and Beer industry members who want to learn about new media or to interact with the bloggers in attendance.
 
The writer, Alan Shaw, who calls himself "Beer Geek," sampled one beer that cost $750 per bottle. It was made by a Scottish brewer and is called Bulldog's The End of History. It contained 55% alcohol. That's right, was 110 proof beer. I think one would be plenty.
 
Shaw said the brewer made only a few bottles of Bulldog's a year and that it came packaged inside a taxidermied weasel. I can imagine wanting to sample such a brew, but I wonder just how many bottles the brewer is able to sell at that price.
 
Next year, the beer bloggers will hold two conferences: One in Portland, Oregon and one in London. You'd better get your reservations in early. For more, you can contact Shaw at:            Alan.shaw@heraldtribune.com

3 Comments:

Blogger The Hop Back said...

"Brewdog's" End of History.

November 21, 2010 at 2:24 PM 
Blogger Seth said...

Wow this is poorly written with so many errors. Next time do some research and get facts straight. Its Brew Dog not Bulldog and it came inside a taxidermy squirrel or other animal. I'll even help you with your research by providing a link to the Brew Dog site ... http://www.brewdog.com/blog-article.php?id=341

November 22, 2010 at 11:10 AM 
Blogger Unknown said...

There are some major errors of fact in this post.

Alan Shaw did not attend the conference nor did he sample The End of History. It was Rick Andrews, the blogger he interviewed in the column.

The name of the brewer is "BrewDog," not "Bulldog."

BrewDog does not make "a few bottles a year." It was a single production of 12 bottles, and it is highly unlikely that it will be brewed again.

Technically, the bottle was in a stoat, not a weasel, but I'll let that slide as the two mammals are often confused.

This was the inaugural beer bloggers conference, so until we have another, it is inaccurate to use the plural.

Ales in England are not served at "room temperature" but at "cellar temperature" 50-55 degrees Fahrenheit.

The only spelling error I will point out is that the city in Colorado is spelled B-O-U-L-D-E-R.

I can speak authoritatively on this issue because I stood next to Mr. Andrews at the conference when he tasted the beer, and in fact had a sip of it myself.

Also, I am a good friend of Mr. Shaw, and was the one who suggested to him that he interview Mr. Andrews for his column.

I respect your years of service to this country, Mr. McClelland, but it is not hard to check basic facts before you publish. A simple re-reading of Shaw's column, which is available on the Herald-Tribune's website, would have saved you from much embarrassment.

For more information on the Beer Blogger Conference, you can go to http://beerbloggersconference.org/.

Do not email Mr. Shaw. He did not even attend the conference this year and is not involved with it.

November 22, 2010 at 10:00 PM 

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